Staying on top of Facebook ad possibilities is challenging, and you need a mastery of the field to remain competitive. This is because of improvements in custom audience targeting, the introduction of new ad formats, and an ever-evolving set of laws and regulations.
Being Blueprint-certified demonstrates that you fully comprehend Facebook advertising, from strategy to implementation to outcomes analysis.
The Blueprint certification is the highest accreditation offered by Facebook. After passing the Blueprint exam you earn a digital badge that you can share on Facebook, LinkedIn, and Twitter.
How much do the exams cost?
The Facebook Blueprint Certification exams cost up to the equivalent of USD 150 per exam. The actual cost may differ based on your country. You'll see the cost displayed during the checkout process.
Venue & test details
You can take your proctored exams online using your own computer, or in a Pearson VUE test centre.
- The exam will last 75 minutes and has between 50 and 60 questions.
- You need to receive a score of 700 or more to pass
- If necessary, you may retake the exam after 30 days.
Facebook Certified digital marketing associate
Measures foundational expertise to create, report, and manage ads on Facebook, Instagram, and Messenger.
Facebook Certified Marketing Science Professional
Determines efficiency to use data, insights, and measurements when making informed marketing suggestions.
Facebook Certified Creative Strategy Professional
Recognizes advanced comprehension and strategic application of mobile fundamentals on Facebook apps and services.
Facebook Certified media planning professional
Determines efficiency to design Facebook media strategies that are in line with business goals and marketing plans.
Facebook Certified media buying professional
Measures efficiency in campaign management to reach the necessary business goals when buying ads on Facebook, Instagram, and Messenger.
Facebook Certified ads product developer I
Measures technical applications of marketing solutions (Facebook pixel, standard events, custom conversions).
Facebook Certified ads product developer II
Measures technical applications of advanced solutions (SDK/App events, dynamic ads, offline conversions).
Facebook Certified ads product developer III
Measures technical expertise to configure and troubleshooting Marketing API integrations.